Our news

If you feel inclined and have the time on your hands, dip your toe into our news archive. This is also home to THUNK, where you can browse our monthly thought leadership articles and fire up those neurons.

Jan 2024

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Ins and Outs for 2024

If you spent any time on TikTok or Instagram during the Christmas and New Year period (guilty),...

Jan 2024

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Union Group secures ScottishPower win

Scotland’s largest independent marketing agency group, The Union, has succeeded in winning not...

Dec 2023

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A time for generosity?

As the year draws to a close we find ourselves looking back and peering forward.

Dec 2023

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Business Stream appoint Union Direct as Marketing Agency partner

Business Stream has appointed strategic engagement agency, Union Direct, as their marketing partner...

Nov 2023

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Watch your tone, B2B brands

Chillin’. I was on the way home from a wedding in Glasgow and a word caught my eye. Instead of an...

Oct 2023

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Do internships really create new opportunities?

The moment I saw the opportunity to work as an intern to represent underrepresented minorities for...

Oct 2023

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Bliss snacks owner LBV appoints Union Direct to promote Crispy Mallow range

Lightbody Ventures Ltd have appointed creative agency Union Direct to support the launch of their...

Oct 2023

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Union Direct creates AI-powered Pension Mirror for Scottish Widows

The new ‘Pension Mirror’ tool has already encouraged tens of thousands to engage with a...

Aug 2023

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Have we put a pause on play?

Let’s start by rewinding to when I started my career. We are talking about the time when you still...

Aug 2023

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She’s a Barbie girl, in a PRy world

Since the summer of 2022, Barbie Pink, now an official Pantone, has slowly been introduced to our...

Jun 2023

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Likability is dead

A short history of cancel culture and how brands can avoid it.

Jun 2023

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Union wins big at 2023 Marketing Star Awards

The Union won a Gold plus six Silvers at The Marketing Society Scotland Star Awards 2023....

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