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The latest Thunking to get you thinking
 
   
 
   
 
    Thunk    
 
    #JobDone?    
 
    Have we reached equality?
Is enough ever enough?
Has International Women's Day gone too far or is it not even close to cutting it?


This month's thought piece reveals all, along with FoodToks, unicorns and even delving into space.
   
 
   
 
 
 
 
 
 
  International Women's Day – #InspiringDelusion?  
 
  Grace Fenwick explores if IWD should be cancelled and if so for what reasons? She finds out what companies have really been doing, what they say they're doing with equality, and calling out those who are not. In a time where media is everything, should we really be going silent if it's our only chance to speak out?  
 
 
 
 
 
 
 
 
 
 
Si recommends
 
  "An interview with Dune's production designer Patrice Vermette, The secret to design a whole new world (besides talent, effort, budget...) appears to be a good brief. Frank Herbert didn't describe exactly how his worlds should look; he described the conditions, like 180kmh winds. Which gives his readers – and in this case set designer – real problems to solve, and the freedom to do that in brilliantly original ways. Space needs... space."

Simon Ferguson, Deputy Creative Director, Union Direct
 
 
 
 
 
 
  Read interview on Dezeen  
 
 
 
 
 
 
 
  Glasgow finds out unicorns are real...ly big!  
 
    Chris P's debut for Bliss was not to be missed (and you couldn't if you tried, as he's a 7ft unicorn). After bursting out the gates at Glasgow Central, Bliss mascot Chris P quickly got to work creating a whirlwind of fun and laughter for all at our most recent pop up.

Watch Chris P in action
   
 
 
 
   
 
 
  Our thunking  
 
 
 
 
 
  15 food brands crushing it on TikTok
 
 
  From nostalgia to creating a community, to serving up ice cream from a Barbie jet boat, this article dives into the tastiest food brands on TikTok and shows you how you can be one too. 
Read more
 
 
  #FoodToks  
 
 
 
 
 
 
  The reports are in...
 
 
  The 2023 EDI Report has been released with over 6,000 professionals completing the survey. It highlights the trends, strategic advice and case studies on how to improve ED&I in the workplace. 
Read more
 
 
  #StatsDontLie  
 
 
 
 
 
 
  Oxford's new tongue-in-cheeky welcome
 
 
  A mysterious sign appeared on the main route into Oxford, making cheeky claims about the city to get attention from the public and the local council. It was removed rather rapidly but will it make a lasting impression? 
Read more
 
 
  #CheekyCheeky  
 
 
 
 
 
 
  10 inspo worthy experiential marketing examples
 
 
  Experiential marketing is on the rise, inviting customers to interact with brands to raise awareness, take action and secure loyalty. Here are a few particularly splendid examples. 
Read more
 
 
  #ExperienceThis  
 
 
 
 
   
 
    Thunking helps our clients' marketing work harder. If you're not already working with us, give us a shout to see if we can do the same for you.    
 
 
 
 
   
 
 
 
   
 
 
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