The Union  
 
The latest Thunking to get you thinking
 
   
 
   
 
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    #All-Inclusive    
 
    Sun, sea, and sustainability...

Are physical characteristics alone enough to make you visit a destination?

This month's THUNK looks at what really makes the perfect holiday experience and discovers where destination marketing is heading next.

   
 
   
 
 
 
 
 
 
  She sells Seychelles  
 
  Senior Account Manager, Rachel McMullan, shares her Seychelles diaries with her thoughts on marketing a bucket list destination in 2022.  
 
 
 
 
 
 
 
 
 
 
Sian recommends
 
  "Under the Influence is a podcast that dives deep inside the Instagram industrial complex to explore the phenomenon of social media "Momfluencers" and how they're shaping who a woman should (and shouldn't) be in 2022. It offers a fresh, nuanced, and compassionate take on an industry that is too often overlooked or derided."

Sian Callaghan, Digital Marketing Manager
 
 
 
 
 
 
  'Under the Influence' on Apple Podcasts  
 
 
 
   
 
 
  Our thunking  
 
 
 
Tomorrow's travellers
 
 
  Tomorrow's travellers
 
 
  After several severely turbulent years for the tourism industry, discover how destination marketers are using culture and connectivity to plot a course for success. 
Read more
 
 
  #BuenoVoyage  
 
 
 
 
It's been emotional
 
 
  It's been emotional
 
 
  Why do so many brands love to pull on our heartstrings and make us feel? 
Read more
 
 
  #PassTheKleenex  
 
 
 
 
Running up that hill...again
 
 
  Running up that hill...again
 
 
  On the back of Kate Bush's resurgence through Stranger Things, this article looks at our obsession with nostalgia and the different ways marketers use it to their advantage. 
Read more
 
 
  #ItsNotWhatItUsedToBe  
 
 
 
 
Marketing in the metaverse
 
 
  Marketing in the metaverse
 
 
  Enjoy a 360-degree overview of the metaverse and discover why brands looking to plan ahead and think strategically are investing in it. 
Read more
 
 
  #OutOfThisWorld  
 
 
 
 
   
 
    Thunking helps our clients' marketing work harder. If you're not already working with us, give us a shout to see if we can do the same for you.    
 
 
 
 
   
 
 
 
   
 
 
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