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Louise Killough
… from the University of Strathclyde I cut my teeth on brands like Highland Spring, Reebok and Warburtons before …
Union hires Adam Swann to lead strategy team
… JWT, in New York and London. During this time he worked on brands such as HSBC, T-Mobile, Virgin Atlantic, Kraft Foods, …
Keeping it (virtually) real
… of memories. Nurturing that emotional connection with brands boosts sales. We can all relate to the fact that the … non-verbal or written; Brandwatch found that consumers want brands to use their favourite emojis and respond better to …
Have your cake and eat it
… Now, this isn’t going to turn into a ‘But what can brands learn from Scot…’ - okay it is. But only …
'Love Me!' Wail the Frankenstein monsters of integrated digital campaigns
… and even musicals. It's because people interact with brands in many different spaces too. Even a digital-first … chocolate conflict also provided opportunities for other brands to get involved and so some wit, humour and good …
The Union makes a regal appointment
… fortunate in my career doing work I love with some great brands and getting my head around some fantastic business …
The power of marketing to change the world
… misconceptions in a meaningful way. Many other brands are joining and shaping the diversity conversation. A … https://www.campaignlive.co.uk/article/brands-fight-damage-unconscious-bias/1462686 …
Homepage
… again. Darker nights are drawing in. Pumpkins are out. And brands are releasing their spooky season campaigns. …
Bliss snacks owner LBV appoints Union Direct to promote Crispy Mallow range
… and snack category. Besides working with established global brands to extend into this growing category, LBV have their …
It’s Christmaaaaaaask!
… Dickensian feel. Three out of four people think brands should focus on real people in Christmas campaigns …
