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IPA Effectiveness Award success
… The bi-annual awards recognise advertising and marketing effectiveness and are based on agencies being able to demonstrate concrete evidence of a return on marketing investment. An independent jury of clients and …
What’s the Fringe zeitgeist this year?
… What is this? A self-confessed digital marketing addict takes ten days off for arts and culture? … do and think about is crucially essential to any form of marketing. Since one of my blogs is about Edinburgh …
Union enjoys stellar evening at Star Awards
… The Union team enjoyed a great evening at the 2018 Marketing Society Star Awards, held at the Corn Exchange in … The awards is the equivalent of the Scottish marketing community's Oscars - with over 500 guests …
Emma Campbell
… After graduating from university with a degree in Marketing in 2002, I joined Tangible as an Account Executive … the agency’s largest client for over 10 years to winning Marketing Society Star Awards to being chained to a railing …
Union launches through-the-line campaign for Project Scotland
… The Union Group has developed a 360° marketing campaign for Project Scotland, a new volunteering … in Scotland. The Union''s campaign spans web, direct marketing, sales promotion, exhibitions, and television, …
ZAG Conference 2025: Why beauty matters
… Daryl Fielding is a transformative leader in the world of marketing and advertising. The former European Marketing Director at Dove, responsible for its iconic …
Gus Chalmers
… With over twenty years’ experience in leading UK direct marketing agencies, I was promoted to Managing Director of … leading the agency and helping clients develop their direct marketing and direct response strategy. …
Kirsten Korhonen
… I kicked off my career in the industry by joining the marketing team at VELUX in 2006. After spending six years … job. I’m truly lucky to help lead a team that wins Marketing Society Star Awards, drives industry change …
Union welcomes Worldwide Partner Agencies to Edinburgh
… Director General of the IPA, Charles Smith, Director of Marketing at VisitScotland, Pippa Goodman of the Future … and ensuring we are ahead of global trends in media and marketing. The programme this year promises to be full of …
New campaign for Transport Scotland
… including outdoor, radio, press, digital and experiential marketing in busy train stations across the country. Andy … Scotland.” Gillian Kelly, Policy, Communication and Marketing Manager at Transport Scotland, said: "Technology …
