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The science behind user-centric design
… covering all aspects of RZSS from research and science to marketing and visitor gift shop staff. Before attending we …
The Main event
… Scott sums up it nicely in his book ‘The New Rules of Marketing and PR': “Humans crave physical interaction …
Will the new rules on Gender Stereotyping make us more creative?
… by Kantar shows that brands that promote gender-balanced marketing are worth £774bn more than their rivals. Why? … https://www.prweek.com/article/1524761/boden-slammed-sexist-marketing …
Bliss snacks owner LBV appoints Union Direct to promote Crispy Mallow range
… as Union Connect, who specialise in field and experiential marketing. The agency works for a variety of B2B and B2C …
Who do you think you’re talking to?
… should be essential reading for anyone who works in social marketing - is a furious, hard-hitting insight into what …
Making a clean sweep
… Laura McLachlan, Director of Marketing and Fundraising, Worldwide Cancer Research …
Sound & Vision: The Essential UX Trends Playlist
… the business’s goals. Like we do with our digital marketing channels we need to accurately measure the …
Keeping it (virtually) real
… to use their favourite emojis and respond better to text marketing which includes an emoji. You could say that this … perspective: Jing Ge-Stadnyk and Gretzel. Journal of Marketing Management, 2018. [4] The science of …
Union create new TV ad for Homecoming Scotland
… second lengths. The campaign also be supported with direct marketing and online campaigns - as well as activity …
Ken Dixon joins the Union's Leadership Team as Planning Director
… culture here, as evidenced by our consistent success in the Marketing Star Awards, so it’s both reassuring and …
