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A raft of new Board appointments at the Union
… and Highland Spring. Louise is also a Fellow of the Marketing Society Scotland, and heavily involved in both the IPA and Marketing Society Scotland trade bodies. Emma Campbell, … joins the board of Union Connect, the field marketing and partnership specialist agency. He will help to develop the …
She’s a Barbie girl, in a PRy world
… There is no doubt that the PR and strategic marketing rolled out to promote the Barbie film will go down in advertising history, for generations of marketing newbies to study and praise. They've managed to … These are only a few of the many pink and fabulous PR and Partnership campaigns created by the Barbie marketing team …
Promotions at the double in the Union Group
… and Louise Killough (right) pictured at last week’s Marketing Star Awards. … with clients, Louise is an active participant in both the Marketing Society Scotland and the Scottish IPA. … design, digital marketing, web design and build, field and partnership marketing, direct marketing, database marketing, …
New campaign lets parents know Parents Club is there for them
… has been further supported by Union Connect . The partnership and experiential arm of The Union, has … through this.” Cheryl Bell, Head of Parental Audience Marketing, Scottish Government said: “The commitment and …
The Main event
… Scott sums up it nicely in his book ‘The New Rules of Marketing and PR': “Humans crave physical interaction … Keri Wyatt, Account Director Union Connect - the partnership, experiential events and communication arm of …
Step into the Future
… trends right now and the shift from traditional marketing methods. It highlighted the importance of keeping … What may at first glance appear a somewhat random partnership, Heinz embraced gamification and joined forces … considered creative routes. As an industry, events and marketing still have a long way to go in improving its …
