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New Prostate Scotland website launched
… The website, designed and built by Union Digital , ( www.prostatescotland.org.uk ) provides … as prostate cancer, is aimed at men and their families. The site includes videos by doctors about treatments as …
Our people
… people Change is only made possible by the talent and passion of our people, and their innate … "Apologies if it sounds like a cliche but by far and away the most important part of The Union are the people who work there." …
Lost Shore’s site goes live as resort gears up for launch
… goes live as resort gears up for launch The e-commerce website for the new Lost Shore Surf Resort went live yesterday. … The site, designed and built by the Union Digital team, now takes bookings for surf lessons, …
What Google's BERT update means for digital marketers
… Consultant Chris Ayliffe from Arctic Meta writes for Union Digital. Featured image … a bit of a Google geek you may have stumbled across the term ‘BERT’ being mentioned online since October 2019 in various articles and forums. However, as is often the case with Google algorithm updates, though the basic …
The great cycle of mediocrity
The great cycle of mediocrity Michael Hart, The Union’s Creative Director, ponders our innate fear of …
Helping Zero Waste Scotland better engage the nation
Helping Zero Waste Scotland better engage the nation The Scottish Government declared a climate emergency, thus … most effective and motivating way. To achieve this Union Insight conducted a 2 stage approach to ensure both …
What’s the Fringe zeitgeist this year?
What’s the Fringe zeitgeist this year? … ten days off for arts and culture? Please stick with me; the two are connected. I argue that the best digital … are pushing for this change. Back in my day job at the Union, it was increasingly commonplace for clients to ask …
The Digital Day dilemma: Are we all liars now?
The Digital Day dilemma: Are we all liars now? … I'm convinced we marketers are all, thankfully, liars, and the Marketing Society cemented that opinion in Glasgow … Science Centre's IMAX screen, was all it took to get team Union's delegates to this year's event. Yes, it's …
Comparative advertising: A knockout blow to the competition or self-inflicted wound?
Comparative advertising: A knockout blow to the competition or self-inflicted wound? Every so often we’re treated to the advertising equivalent of sporting trash talk, when … topical issue considering current consumer attitudes. The Union’s own ‘Mood of the Nation’ research indicates …
The Taylor Swift phenomenon
The Taylor Swift phenomenon Lessons for … In December, Taylor Swift will bring the curtain down on the era of Eras, concluding the most … Catriona Rist - Account Director, The Union
