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Cookie policy
… For the purpose of Data Protection regulations, the data controller is The Union Advertising Agency Ltd. The Union group of companies (“Union Group”) also includes, …
Scottish Widows brings the Pension Mirror to life
… Waterloo Station. Leveraging AI and the latest ONS pension data, Union agencies created an immersive and interactive … was a true integrated effort, brought to life by Union Direct (for the creative idea and account …
Hype or here to change? The Union’s 2025 predictions
Hype or here to change? The Union’s 2025 predictions We may not … but we dedicate ourselves to exploring trends, analysing data, and envisioning the future so we can see, shape and … seriously consider using it in your marketing. The Union is ready and raring to tackle these changes next year. …
Union gains total of 15 nominations for 2024 Star Awards
Union gains total of 15 nominations for 2024 Star Awards … Scotland Star Awards has been published, and the The Union is delighted to see that it has gained a total of 15 … & Review Commissioner, Zero Waste Scotland, schuh, The Data Lab and Scottish Widows. The agency is nominated across …
Promoting the Scottish seafood industry
… consumers for a high quality fresh domestic product. Union Insight was tasked with determining the best way to … a success. The first challenge we faced was access to data. Seafood Scotland had their own contacts of people … of Scottish seafood and Seafood Scotland. Union Insight conducted eight in-depth interviews in total …
Union retains 'No.1 in Scotland' crown
Union retains 'No.1 in Scotland' crown … picture for the industry in Scotland – however the data does not reveal whether growth tailed off in the second … due to the slowing UK economy. Edinburgh-based The Union retained its No.1 in Scotland crown for the second …
The Union is Agency of the Year 2021
The Union is Agency of the Year 2021 At last night’s Marketing Society Scotland Star Awards The Union was crowned Agency of the Year 2021. … var videoSrc = jQuery(this).find('iframe').attr('data-src'); if (videoSrc.includes('?')) { …
Is customer obsession giving your customers the creeps?
… giving your customers the creeps? Union Direct Head of New Business, Karen Andre, challenges … with complexity going off the scale thanks to programmatic, data management platforms and machine learning. Many brands … to spend. If you’d like to talk about how the Union group can help you put your data and marketing to …
Why UX is a vital element of SEO
… Consultant Chris Ayliffe from Arctic Meta writes for Union Digital. Featured image … the rapidity of change. For example, in my last blog for Union Digital, I spoke about the main things digital … description, URL structure and any schema or structured data which appears. Example of a SERP The simple …
How AI is already changing the game
… With its ability to analyse large amounts of data and make predictions, AI is helping companies to better … and is being used for tasks from labour-intensive data analysis and debugging complex code to writing book … Neil Foster - Copywriter, The Union
