Categories include Brand Development, Integrated Marketing, Marketing Planning (x2), Digital Strategy, Advertising (x2), Cause Related & Charity, Public Sector (x3), Tourism Leisure & Sport (x2) and Retail. A wide range of Union clients, from all sectors, are recognised: Scottish Government, Skyscanner, ScotRail, Skills Development Scotland, Len’s Self Storage, VisitScotland, Food Standards Scotland, National Trust for Scotland, Royal College of Surgeons Edinburgh and City of Edinburgh Council.
Several Union clients have been given special nominations: Len’s Self Storage in the 'SME' category and Skills Development Scotland and Royal College of Surgeons Edinburgh in the 'First Time Entrant' category. 'Rising Agency Star' nominations include one of the agency's Planners, Caroline Olechowski; and Union Account Director Sarah Rowe has been selected for the 'Agency Star of the Year' category. The agency has also been shortlisted for 'Agency of the Year', after winning this accolade in 2015.
Kyle Hardie, the agency's Managing Director, commented: "It's amazing to have so many nominations - we really didn't expect that. But it's a testament to the hard work of our teams and the great relationships with our clients. It's really pleasing to be recognised so many sectors, which shows the breadth of skills we have in the agency today. Whatever happens on the awards night, we’re just delighted to be recognised at this level. Well done to all involved."
The awards will be announced at the Marketing Society Scotland Star Awards Dinner on 9th June in Edinburgh.