Our news

If you feel inclined and have the time on your hands, dip your toe into our news archive. This is also home to THUNK, where you can browse our monthly thought leadership articles and fire up those neurons.

Apr 2018

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The power of marketing to change the world

How advertising is helping fight bias and make the world a more accepting (and sassier) place. ...

Apr 2018

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Kyle Hardie - Obituary

Kyle Hardie - 7 March 1971 - 16th April 2018

Mar 2018

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Integration. An idea whose time has come.

After a brief tour through the history of advertising, Union Chairman, Ian McAteer, describes the...

Feb 2018

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Marketing Automation: cutting-edge or just plain creepy?

Toni Bowater at The Union gives a practical insight into marketing automation.

Jan 2018

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Does size really matter? Or is it about the people?

Does the size of your agency matter?

Union Creative Director, Michael Hart, muses on the importance (or not) of the size of a creative...

Nov 2017

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Emotional advertising is for life, not just for Christmas

At best, marketers have a reputation as practitioners of an imprecise science. 

Nov 2017

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Union Data launched to meet growing client demand

Due to client demand for more data services the Union Group has decided to set up a new company...

Oct 2017

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The 'lumbersexual' - a hybrid between the lumberjack and the metrosexual.

How can brands tap into the world of the lumbersexual?

Green thumbs in the jungalow: How can brands tap into the world of the Lumbersexual?

Sep 2017

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Worldwide Partners host global agency summit in Paris

As big brands lose confidence in larger holding-company media shops, independent agencies like those...

Jun 2017

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Hugh Burkitt on Union's Agency of Year accolade

Hugh Burkitt, Global Ambassador and former CEO of the Marketing Society, explains why The Union was...

Jun 2017

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Union named 2017 Agency of the Year

The Union has been named 2017 Star Agency of the Year at the Marketing Society Star Awards in...

Apr 2017

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Union and Union Direct shortlisted for 2017 Star Awards

Nominations for the 2017 Marketing Star Awards have been released and The Union, together with...

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