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The power of experiential marketing
The power of experiential marketing Why brands can’t afford to … spend. Driven by reducing digital activation costs, AI moving beyond the hype, and an … success of the award-winning Scottish Widows Pension Mirror digital experience created by Union Direct, the Union Group …
Union Insight
… Services: B2B and Trade Marketing | Qualitative Research | Quantitative … Services: B2B and Trade Marketing | Qualitative Research …
The Digital Day dilemma: Are we all liars now?
The Digital Day dilemma: Are we all liars now? … convinced we marketers are all, thankfully, liars, and the Marketing Society cemented that opinion in Glasgow earlier … A highlight of my marketing calendar is Digital Day, which is a Marketing Society Scotland success …
Who we are
Who we are The Union is an integrated marketing agency that just so happens to be based in … Union Digital … We are a team of over 30 digital specialists, delivering digital strategy and …
Union appoints digital expert to bolster growth plans
Union appoints digital expert to bolster growth plans The Union has appointed Andrew Girdwood (aka Girdy) as Digital Strategist in their growing digital team. … Andrew has over 20 years’ experience in digital marketing, tech innovation and strategy. He has worked in …
Careers
… advice and support. Our other industry memberships (IPA, Marketing Society, Chamber of Commerce, IPM, DMA) are there …
Shaping the modern world
… ‘unicorn’ businesses and strong SME hubs, Scotland’s Digital Technologies sector is booming. But it’s faced … Skills Development Scotland needed to raise the profile of digital skills amongst young people, their influencers and … Digital Design Integrated Marketing Marketing Strategy …
'Love Me!' Wail the Frankenstein monsters of integrated digital campaigns
'Love Me!' Wail the Frankenstein monsters of integrated digital campaigns Andrew Girdwood, Digital Strategist at The Union, ponders on monsters … monsters. I see the phrase "transmedia" more than I see "marketing" in anime news, and that's not just because …
Big Church Productions
… Transport Services: Digital Design | Research and Insight | SEO | TV … Services: Advertising | B2B and Trade Marketing | Brand Activation | Brand Purpose and … Services: Advertising | Digital Content Creation | Integrated Marketing | …
Seeing the true cost of carbon
… Advertising Digital Content Creation Digital Marketing Strategy Integrated Marketing …
