Your search returned 89 results

Likability is dead

… titled: In Defence of Caroline Calloway .  A new strategy for a new age     Just like likeability may not have always been a bad strategy, highlighting your messiness was not always seen as …

Union scoops seven stars at 2019 Marketing Society Awards

… Retail category and four Silvers - Brand Scotland (Digital Strategy and International Marketing), Loch Ness by … For Len’s Self Storage, The Union led a change in strategy together with innovative creative and media, which …

The Union's 2021 Star Award winners

… Winner | Gold | Digital Strategy The Scottish Goverment’s Parent Club website … need. This was down to a sophisticated and detailed digital strategy, combined with engaging, relevant and empathetic …

Union tops nominations for the 2023 Star Awards

… are across a wide range of categories, from Digital Strategy and Planning and Insight, to Tourism and Leisure … Agency of the Year in 2021. Adam Swann, Chief Strategy Officer at Union, commented: “What’s great …

The Taylor Swift phenomenon

… about, she rarely talks politics – part of a long-running strategy to try and maintain a politically diverse audience. This strategy seems mostly to have worked, although some fans do … tracks from the vault.  There’s a lot to love in this strategy of surprise and delight – and marketers can use …

Max MacBeath

… a touch of charm and creativity, to develop advertising strategy that resonates with the people where he calls … Job title Head of Strategy | Union Group Profile …

Big Church Productions

… Customer Relationship Marketing (CRM) | Data Marketing Strategy | Email Marketing | Events and Sponsorship | Integrated Marketing | Marketing Strategy | Print Production and Management | …

Union Group companies nominated for 23 Marketing Star Awards

… The categories cover: Brand Development; Digital Strategy; Integrated Marketing; Marketing Planning and … marketing, data, segmentation, direct mail, eCRM, social strategy, content and website design and build. The agency …

The Union is Agency of the Year 2021

… Parent Club marketing won Gold in the Digital Strategy category. Also for the Scottish Government, the … marketing, data, segmentation, direct mail, eCRM, social strategy, content and website design and build. The agency …

Union Group secures ScottishPower win

… bringing to life the charity’s new vision and 2030 strategy.  The Union Group works with over 50 clients … and consultancy services. We aim to use data, insight, strategy and creativity to engage people with our clients’ …