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How AI is already changing the game
How AI is already changing the game Artificial intelligence (AI) is rapidly changing the advertising industry by providing new ways to target and … Neil Foster - Copywriter, The Union
The future of events
The future of events Union Connect Account Managers, Georgia Waters and Lucy Kennedy, discuss the value of virtual events and why businesses must consider …
Cost of living crisis cuts deep in Scotland
… cuts deep in Scotland A new ‘Mood of the Nation Report’ published today by The Union has set out to capture how the cost of living crisis …
The south of Scotland is ready for business
The south of Scotland is ready for business … reopening their doors and welcoming back visitors, The Union is thrilled to announce the launch of a new …
Does the size of your agency matter?
Does the size of your agency matter? Union Creative Director, Michael Hart, muses on the importance (or not) of the size of a creative agency and …
Fortune favours the brave
Fortune favours the brave Recent studies show that, worse … world with more stimulus than ever, are we tending towards the tedious? Taking a look at the recent ‘Cost of … our precious time – not just at work, but in life. At The Union we call ourselves Agents of Change. Because if we …
Brand collaboration: True connection stands the test of time
Brand collaboration: True connection stands the test of time Brand collaborations … Just like the perfect relationship, for a successful brand … comes into play. Take Nature Scot for example, Union Connect have helped them find influencers and content …
Sound & Vision: The Essential UX Trends Playlist
Sound & Vision: The Essential UX Trends Playlist Union Digital Account Director and resident DJ, Andy Baker, picks out some of this year’s breakout acts in the increasingly critical realm of User Experience. …
Will the new rules on Gender Stereotyping make us more creative?
Will the new rules on Gender Stereotyping make us more creative? Union Client Services Director, Louise Killough, ponders the Advertising Standards Authority’s new guidelines and …
Keep Calm and Carry On
… eyes. Imagine you are walking in a long, dark tunnel. In the distance, you see a pinprick of light. … ahead you see a growing circle of light. You anticipate the warmth and the sunshine waiting to embrace you. You have … at my daily staff Zoom calls. In the faces of our amazing Union team; who have been holding it together for two years. …
