Historic Scotland launches marketing campaign to promote memberships

… to promote memberships Following the success of its 2009 ''Make Your Own History'' marketing … launching its latest major drive to encourage Scots to make the most of their country''s rich heritage.  … The campaign is created by The Union. The 2010 ''Make Your Own History'' campaign, which …

Going big at Brighton SEO

… search marketing conference, taking place twice a year in the famously colourful seaside town. … more than 4,000 marketers travelling from all corners of the world, it is one of the most attended marketing trade … to find out more about digital marketing trends and how Union Digital can help your business stay on top of them, …

Scottish Enlightenment campaign for National Library

… campaign for National Library The Union has produced its first work for the National Library of Scotland, following its appointment …

Mirror, Mirror

… ten and counting.  What’s its secret? The particular alchemy of age-old insight combined with … The palm-of-the-hand mobile tool is proving to be a highly … Kirsty North - Senior Account Director, Union Direct

Everybody wants equality, right?

… On Wednesday 11th September, staff from all corners of the Union Group gathered together in the boardroom for a hotly anticipated event – the …

Planet

… planet-mobile.jpg The Union is committed to achieving Net Zero by 2045 … and prioritise emission reduction opportunities for the short, medium and long term.  …

admin - 07/14/2025 - 15:56

Watch your tone, B2B brands

… tone, B2B brands Chillin’. I was on the way home from a wedding in Glasgow and a word caught my … display saying “Waiting”, ScotRail had taken the opportunity to show the word “Chillin’”. … And your audience will thank you.  Here at The Union, we run tone of voice workshops to help B2B brands …

Demystifying Marketing Measurement

… Toni Bowater, Digital Designer, tackles the tricky topic of marketing measurement in a digital age – attribution, emotions and the universally-feared 'brand awareness'.  … be able to harness this mythical power. When I joined the Union, three years ago, I even joked to friends about …

There's more to care than caring

There's more to care than caring The Scottish Government have launched a national recruitment campaign for Adult Social Care workers, created by The Union. Featured image …

Tough new rules for snack brands to chew over

… to swallow. Set to take effect from 1st October this year, the new rules are getting super strict on the advertising of Less Healthy Food (LHF) products in the … Featured image 240127_union_bliss_0144.jpg …