Timberbush Tours, one of Scotland’s longest-running coach and bus tour operators, has launched a new website, designed and built by Union Digital.
Edinburgh-based Timberbush Tours, who have been in business for over 20 years, offer a wide range of holiday tours. The tours take visitors around the Scottish Highlands, Scottish Islands and the North of England. Departures are daily from Edinburgh, Glasgow and Inverness.
The Union and Union Digital were appointed to a brand and website project in late 2019 based on the agency’s expertise in the tourism and leisure sector. (The Union also works with Loch Ness by Jacobite, VisitScotland, Historic Scotland, Scotland Starts Here and National Library of Scotland.)
The site has full e-commerce functionality and allows visitors to search and discover their own tours through multiple filters. It connects directly into Timberbush’s own booking engine. The enhanced site also makes extended use of video to fully communicate the variety of experiences and opportunities available.
Timberbush scores consistently highly on Tripadvisor, with frequent mentions of the tour guides, who, for most people, make the trips highly memorable. “An unforgettable experience that may have been the highlight of my life so far! Spectacular views and just an all-around great time!” (Priya, Tripadvisor review.)
Andy Baker, Digital Account Director at Union Digital, said: “This was a lovely project to work on. We love selling what Scotland has to offer and there can be few better ways to explore it than with Timberbush. This is one of a series of sites we have completed recently in the tourism sector, and we feel we have an excellent understanding of consumer behaviour and needs when it comes to visitor experiences in Scotland.”