5
Jun

GUS CHALMERS TAKES THE HELM AT UNION DIRECT

Union Direct have announced changes to their management team. Daniel Clare, who has been with the agency for over two years, has resigned to pursue new challenges in consultancy. Gus Chalmers, Client Services Director of the agency, has been promoted to Managing Director with immediate effect.

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14
May

UNION GROUP EXPANDS WITH LAUNCH OF UNION CONNECT

The Union has launched a new agency specialising in sales promotion and field marketing. Called Union Connect, the agency will be led by Kyle Hardie, who joins from Blue-Chip Marketing in Edinburgh. Previously Managing Director at Blue-Chip, Kyle is joined by Blue-Chip’s Account Director, Claire Prentice. Kyle will become a Board Director and take day-to-day responsibility for running the agency. Union Directors Ian McAteer, Andrew Lindsay and Mark Reid will also sit on the board of the new agency. Union Connect will be based at the Union’s Edinburgh offices in Inverleith.

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3
May

UNION LEEDS REVEALS NEW WORK FOR SAVE DARFUR COALITION

The Union (Leeds) has revealed its latest ad in the campaign aiming to raise awareness of and alleviate the humanitarian crisis in Darfur. This new ad, for the Save Darfur Coalition, is another hard-hitting piece, appearing in international quality press, timed to coincide with the NATO meeting in Oslo.

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28
Mar

UNION REVEALS NEW BRAND FOR SEYCHELLES TOURISM

After a 12 month branding and design consultancy, The Union can reveal the new identity and advertising for Seychelles tourism. The new brand was launched in Berlin at the ITB this month. The Union was appointed in February 2006 to create a new brand positioning and identity for the Seychelles Tourism Board, the Government department responsible for tourism promotion and development.

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24
Feb

UNION DIRECT WINS BEST MARKETING INITIATIVE AT THE 2007 SCOTTISH LEGAL AWARDS

Union Direct’s “Formidable but Friendly” marketing campaign for Anderson Strathern won Marketing Initiative of the Year at the 2007 Scottish Legal Awards held at the EICC on the 23rd February 2007.

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22
Feb

UNION REACHES THE TOP

After 10 years in business, The Union has reached the top of the Campaign billings league in Scotland, ousting the Leith Agency from pole position. Campaign’s figures, published annually, are the industry measure for above-the-line billings, according to an independent audit by Nielsen Media Research. This news follows an excellent 2006 for The Union when the agency was named Scotland’s Agency of the Year.

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7
Feb

THE UNION RETAINS THE HISTORIC SCOTLAND ACCOUNT

The Union has retained the sought after Historic Scotland advertising account after a tender on the Scottish Executive roster. The Union has created award-winning work for the body, which looks after Scotland’s built heritage, including Edinburgh Castle and Stirling Castle.

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